Ecommerce Case Study

About us

How Thrive Boosted Organic Revenue by 130%

"Discover how Thrive helped an ecommerce business achieve remarkable growth through SEO and PPC strategies."

+449%

Search Campaigns

+138%

Click-Through Rate

+70%

Website Traffic

+130%

Organic Revenue

+449%

Search Campaigns

+138%

Click-Through Rate

+70%

Website Traffic

+130%

Organic Revenue

About Growth Hacker

Optimized Strategies, Outstanding Results

Thrive integrated cross-channel online marketing using SEO and pay-per-click. In the pay-per-click marketing, Thrive saw great results across the whole AdWords account. The year-over-year AdWords improvements included:

Maximizing Success: Father’s Day Campaign Optimization

Father’s Day is the ecommerce business’ biggest holiday of the year. Leading up to Father’s Day, Thrive optimized its Google Shopping campaign to better utilize spend and decrease irrelevant traffic/search terms. For Father’s Day, the year-over-year improvements

Project Overview

An ecommerce client that sells high-end juicers came to Thrive Internet Marketing Agency to help with its search engine optimization, wanting to increase visibility organically because most customers were finding the company’s juicers only through business-name searches. A few months into the SEO strategy, it also asked Thrive to help with its pay-per-click campaign.

Who you work with

Our Team

Our team has been dedicated to enhancing the online presence of brands for the past 15 years.

Narina K.

SEO Director

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Khalil El-Khoury

Founder & CEO

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Mery H.

Web Development Director

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Abed B.

Teach leader

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Ali D.

SEO Director

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leen s.

SEO Director

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ahmad k.

Operation Manager

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Tarek m.

Operation Manager

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SEO Strategy Implementation

Thrive optimized the ecommerce business’ images, provided content ideas and built links for the company. Thrive reached out to several top juicing bloggers to secure important links to help it rank higher in keyword searches. Thrive also incorporated slow-juice recipes on the website to increase organic rankings as well. The efforts paid off, with Thrive helping the juicer business compete organically with ecommerce heavyweights such as Amazon, Walmart and Bed Bath & Beyond.

PPC Audit and Optimization

Thrive performed a PPC audit initially once the ecommerce business started using the service. Thrive immediately created negative keywords lists, paused overlapping/duplicate keywords, created new ad copy and corrected conversion tracking. Thrive then began improving click-through rates of ads and keyword-quality score. Thrive also optimized the “Shopping” campaigns for the juicing company, reducing wasted spend by creating priority shopping campaigns using negative keywords to control the traffic. Thrive created new ad copy in all ad groups utilizing the keyword in the headline, description line and including call-to-actions. The company’s PPC sales doubled year-over-year and its PPC ad spend reduced by 400 percent.

Bing Ads During Holidays

Thrive also created a Bing Ads account for the ecommerce business to run during the holiday season that created a big boost in revenue with a 3.1 percent conversion rate.

Google Ads Performance

Thrive’s Google Ads efforts for the ecommerce business saw a year-over-year increase by 81 percent in transactions, 87.4 percent increase in revenue and a 101 percent jump in click-through rate.

Father’s Day numbers

Some numbers in our success on this website.

About us

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